Melbourne Plumbing Systems is a new business startup trying to establish itself in the local market.
The resulting website is another site whose primary focus is low budget with maximum effectiveness in acquiring new business.
Most of the effort has gone into professional copywriting, which was researched to target a particular audience.The use of images is kept to a minimum, and theyare used only to add to the message, not to attempt to convey it.
Imagine you are in need of a particular plumbing service. Open up a few plumbers websites, and compare them to Melbourne Plumbing Systems. While by no means will every visitor become a customer, you should find this business near the top of your list for potential plumbers.
To understand why, read up on the basic principles of good web design.
Going Forward
This client has chosen not to invest further in the website at this time. However, the site will naturally build up traffic and customers over time.